Australia has long been one of the most progressive and mature markets for premium video advertising. From the early days of ...

This fall, noncommercial jazz station 88.3 WBGO(FM) in Newark, N.J., partnered with SoundStack to launch programmatic ...

Ad Context Protocol is an open standard, developed by Triton Digital and six other companies intended to simplify advertising ...

By the end of 2026, the real breakthrough in AI and programmatic will not be creative automation. It will be the ...

Bringing programmatic ads to AI chatbots marks a shift in the business model for AI search, while traditional publishers must ...

India's advertising industry is evolving with programmatic buying, now at 42% of digital ad spend, projected to reach 44% by ...

The updates aim to provide publishers, buyers, and platforms with a common language and more efficient ways to transact ...

Sophisticated AI is fueling a new wave of ad fraud, tricking even advanced systems. A recent report reveals a significant ...

NEW YORK, Dec. 11, 2025 /PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its new CTV Ad Portfolio along with a major update ...

The winners of 2026 will be those who merge AI-driven precision with high-quality, user-centric advertising experiences, creating a programmatic ecosystem where intelligence, performance, and trust ...

With 12–14% of digital ad spends lost to invalid traffic and AI-led bots, experts warn India’s biggest marketing channel ...

A new study says digital ad fraud has tripled in sophistication, with as much as 45% of seemingly valid programmatic traffic ...