Falling CTRs, rising CPCs, and shrinking reach signal creative fatigue. Learn how to spot it early and use data to extend ...

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...

Advertisers now have just six months to reactivate canceled accounts before Google permanently deletes their data.

Dr. Bin Tang, Founder & CEO of Noah Digital, is an internationally recognized AI & digital marketing leader & author of ...

The company’s product launches are theatrical events and its billboard and TV campaigns iconic, but Apple’s deeper marketing ...

E-commerce is a popular way to expand reach, but you need a marketing strategy to do it well. Here's how to do online selling ...

A New York federal judge ruled in favor of news publishers who alleged Google monopolized the digital advertising market.

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising. By David McCabe Megan Mineiro Emmett Lindner and Cecilia Kang David McCabe, Megan ...

Wall Street was poised to claw back some of its losses from a day earlier after some familiar names in the tech sector ...

boAt, has announced the launch of the #boAtGeminiChallenge, in collaboration with Google. The initiative invites young creators, students, and aspiring marketers to experiment with Google’s Gemini app ...

Alphabet Inc.’s Google has spent the past week in Virginia federal court seeking to persuade a judge that selling off its advertising exchange is too risky, technologically difficult and would disrupt ...