Bringing in a marketing consultant for the first time can be an exciting step for an organization, but it also requires intention and preparation to be successful. The right approach can turn a ...

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click. This interview originally appeared in the new BroadwayWorld Monthly Marketing ...

Forbes contributors publish independent expert analyses and insights. Attracting high-paying clients by marketing with a book and a speech. This article is more than 3 years old. "The power has ...

(Reuters) - The Big Law war for talent isn’t just about lawyers. Law firms are also vying to hire top-level marketing and business development executives. At least 20 Am Law 200 firms have brought on ...