Google rolled out a new feature, Preferred Sources, that allows users to customize the sources that appear in their search results. It’s a customized experience, so readers can see more content from ...

Google Search is about to look a lot more personal. Google recently began implementing a new search feature called “Preferred Sources.” With this add-on, users can select the news sources they want to ...

Google wants 'AI mode' on Search to be as personal as possible, and it'll soon tap into services like Gmail or Drive to know ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.

The search giant's first $100 billion quarter suggests cannibalization isn't the right frame for Google's AI transition.

Microsoft has pulled this off while relaxing its grip on Open AI by, for instance, letting it use alternative sources of ...