Helen Croydon is an author and former journalist who now specializes in personal branding. She is founder of Thought Leadership PR agency. When putting yourself forward for media opportunities, ...

If you’re a candidate for C-suite, Partner, or Board roles, you’ll be asked for a bio as part of the process. For some roles reporting to the C-suite, you may need a bio as well. Employers evaluating ...

Looking for author bio writing tips? Learn why it's important for SEO, readers, E-A-T, and UX, plus see examples and a sample template here. Since the disruptive algorithm update some in the industry ...

Should your Twitter account reflect your personal life, or your professional expertise? Arguably, the answer is “both”—but it isn’t always easy to figure out how to balance the two identities. At The ...