Baskin Robbins Japan will hold the Hello Kitty Loves Ice Cream campaign to celebrate the character's birthday in November ...
Japan has transformed Oita Airport into a kawaii wonderland that will make Sanrio fans swoon. The newly rebranded Oita Hello Kitty Airport officially opened on April 13, 2025, as part of the ...
Join Hello Kitty on a Sweet Adventure to Discover Japan-Grown Fruits! "Hello Kitty Japanese Fruit Hunt", a mobile-based scavenger hunt that takes participants on a playful journey with Hello ...
In Japan, a Hello Kitty Gundam crossover was held to celebrate Hello Kitty’s 45th anniversary and Gundam’s 40th anniversary. This involved an array unexpected promotions, like an animated short ...
Don’t freak out when you try to board a flight to this southwestern Japanese prefecture and the destination on the ticket says “Hello Kitty” — you’re definitely on the right plane. Oita, a scenic ...
She’s one of Japan’s best-loved creations, adorning some 50,000 products sold across 130 countries and earning billions of dollars for parent company, Sanrio. But it’s important to note what she’s ...
Tomokuni Tsuji speaks with Monocle about retail expansion in Asia, new character strategies, and why the brand’s enduring ...
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