Rising consumer prices, higher digital engagement and increase demand for sustainable products are causes shifts in consumer ...

U.S. economists may be barely holding on by their fingernails over the current state of the American economy, but strangely, ...

For decades, many organizations have tried customizing certain aspects of their marketing, sales, and customer experiences.

Understand innate reactions. Customers are people, and like all human beings, have subconscious reactions to their environment. Improve CX through customer behavior. A psychological lens can help CX ...

Aside from a "short-lived" pull forward of certain purchases, the home retailer said it hasn't seen substantial changes to ...

McDonald's is one of the most popular restaurants in the world, but the company has been witnessing a troubling shift in ...

Consumer behavior is tough to judge. How will consumer react? What kind of products should we make? Well it starts with ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. Today we are going to do a deeper dive into the most difficult, yet ...

Lululemon (LULU) , famous for its luxury athletic wear, is suffering from a drastic change in customer behavior that's impacting sales, and its CEO has launched a plan to reverse the alarming trend.

A PwC analysis shows that GLP-1 medications like Ozempic and Zepbound may be catalyzing a behavioral and economic shift ...

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Few CEOs at Fortune 500 companies are participating in social media channels: 70% have no social media presence on Facebook, Twitter, LinkedIn, Pinterest, or Google+, according to a new study ... To ...