U.S. economists may be barely holding on by their fingernails over the current state of the American economy, but strangely, ...

Rising consumer prices, higher digital engagement and increase demand for sustainable products are causes shifts in consumer ...

Aside from a "short-lived" pull forward of certain purchases, the home retailer said it hasn't seen substantial changes to ...

Ellen Van Loo, an expert in the field of consumer food behavior, has joined Purdue University’s Department of Agricultural ...

Predicting consumer behavior is a core responsibility for most marketers. Market research can help reveal consumer intentions, but penetrating the veil that protects actual consumer motivations from ...

Consumer behavior is tough to judge. How will consumer react? What kind of products should we make? Well it starts with ...

A PwC analysis shows that GLP-1 medications like Ozempic and Zepbound may be catalyzing a behavioral and economic shift ...

Forbes contributors publish independent expert analyses and insights. Nikki Baird is a top global retail innovation and technology advisor. In 2022, consumers were beset by competing forces. High ...

Fleishman-Hillard, in conjunction with Harris Interactive, recently announced the results of the Digital Influence Index (DII) - a study designed to track and measure the influence and impact of the ...

Accounting procedures may baffle you, and legal statutes may daze you, but if you're like many small-business owners, the one facet of your business that you can comprehend and that sustains your ...